Tax Guru – Ker$tetter Letter

Helping real people win the tax game.

Posted by taxguru on December 4, 2005

Financial-service ads pander to baby-boomer narcissism

There are 76 million of these folks, born between 1946 and 1964. The oldest among them are just starting to tap their retirement accounts. This audience isn’t just enormous; it’s also wealthy, with something like $2 trillion in spending power.

 

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